5 social media trends to look out for in 2017 and 2018

Social media usage reached a record high in 2016 with more than one third of the world’s population on at least one social networking site. Get ahead of the curve by preparing your business for these upcoming trends! Expiring Content Snapchat’s simple concept of expiring content grew ...

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Insights into Facebook Insights Part 2

Now that you have content regularly on Facebook, what’s next? Make the data work for you in understanding your audience better and optimising the message to suit them. This is part two of two-part deep dive into Facebook Insights. Find out who your fans are Insights> People This data breaks ...

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Insight into Facebook Insights (Part 1)

Now that you’ve created the Facebook page for your business and started producing content, what’s next? Thanks to Facebook Insights, you can find out how your page is doing. Three words govern the primary metrics to measure your Facebook performance. We detail them here. 1. Likes The all-mighty ...

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3 Ways You Are Hurting Your Business On Social Media

Unknowingly, small businesses are often guilty of  “shooting themselves in the foot” by underestimating the importance of 3 simple needs on Social Media. Don’t be a business owner that makes these mistakes.   1. Not Updating Your Page Regularly  Congratulations, ...

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